Wednesday 29th January 2025 4pm GMT, 11am EST, 8am PST
Join this virtual event to discover the results of the Sales & Marketing Opinion Exchange survey. It reveals some surprising statistics around CRM, including:
- Why only 31% of sales and marketing leaders say their CRM software ‘does the job’
- Why so many (62%) feel stuck with their CRM provider
- How to get the best CRM results
Register for the webinar to learn the full results!
Key speakers:
- Chris Robinson, Managing Director, Boost Evaluation
- Dan Roche, Chief Marketing Officer, Workbooks
- Penny Lowe, SVP, North America, Workbooks
About the Opinion Exchange survey
The survey report summarized CRM experiences and opinions from 76 Sales & Marketing leaders in the US and UK. It explored the hopes and fears of those who are considering a change, as well as the top tips of those who have achieved CRM success. It was undertaken in August 2024 by Workbooks, in partnership with the independent evaluation consultants Boost Evaluation.